“Kalokagathia” - Marco M.

Kalokagathia

The word Kalogathia is a philosophical principle from ancient Greece representing harmony and continuity, or perhaps even better, the unity between outer beauty (kalòs) and moral virtue (agathòs).

This simple principle was clear to all classical artists, who expressed the virtuosity of substance through the beauty of form.

The sense of austerity and order, the strength and harmony present in the art and architecture of classical Greece, convey to anyone who contemplates them the wonder of what is Right and Good. In this sense, the "outside" reflects the "inside."

This simple principle, together with the law of attraction, creates the perfect formula for a fulfilling life immersed in Beauty.

Beauty, in fact, attracts Beauty, and therefore the Just and the True. Perhaps, instead of spending time and money following the advice of psychologists and life coaches who, like strategists fighting a battle that does not exist, promote superficial formulas, one could instead turn inward, observe oneself through meditation, and cultivate virtue and beauty within, rather than searching for them outside.

m.m.